Having had an amazing response visiting Analytica Vietnam earlier on in the year, and tapping into the Eastern lab marketing already, we were optimistic about the response we would receive from attending Analytica Lab Africa in April 2019.
Firstly, I’d like to start by stating what an incredibly stunning country South Africa is . It was an opportunity of a lifetime to get to visit this amazing country, not only for the exhibition, but for the culture.
Setup for the exhibition in South Africa was much the same layout to Vietnam. Meaning, we were well prepared for in what to expect. This made the setting up experience quicker and easier for us.
Our Operations manager, Charlie, attended the show himself. Speaking on his thoughts before the event, Charlie stated ‘We really didn’t know whether we were going to have a response here or not. Or if this show was tailored towards our products and typical clients. However, when I walked the show earlier in the day, I knew straight away this was going to be good.’
After the event Charlie said “I feel pleased we have attended the event. We may not have have received the same customer turnout compared to Analytical Vietnam but we definitely got quality over quantity in terms of clients. There are a few really interesting people we are going to be getting in contact with very soon”.
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